RAVEN HALL HOTEL
A luxury country house hotel in Scarborough, Wrea Head Hall is known for its charm, elegance, and tranquil surroundings. I began supporting their marketing in March 2024, focusing on content-led organic growth, social media presence, and visibility through strategic Facebook campaigns.
SOCIAL MEDIA MANAGEMENT
I managed the hotel’s Facebook and Instagram pages, creating a steady stream of lifestyle content that captured the luxury experience while also driving engagement and bookings.
Key responsibilities included:
Planning and scheduling consistent organic content
Creating engaging Reels, room tours, and hotel highlights
Running themed giveaways and seasonal promos
Refreshing visual style with high-quality, text-light creatives
APPROACH
My strategy was elegant and consistent — reflecting the brand tone of the hotel while driving interaction and clicks:
Focus on video-first content (Reels) to boost reach
Storytelling content like “About Wrea” to strengthen brand identity
Timely, relevant campaigns around holidays and offers
Collaboration with the internal team to align messaging and visuals
Instagram Feed
Christmas Themed Instagram Tiles
Copywriting samples - Instagram captions
Another happy guest: “Perfect from start to finish.” 🌸
From first-class dining to cosy rooms and a welcome that feels like home—there’s a reason guests fall in love with Wrea Head Hall.
Thinking about a little getaway? See what everyone’s been raving about, then book your own escape. You deserve it. ✨
A weekend catch-up is always better with a tiered stand full of treats. ✨
Gather your besties and enjoy a relaxing Afternoon Tea at Wrea Head Hall... where the scones are warm, the cakes irresistible, and the setting is made for making memories. 🍰☕
The Early May Bank Holiday is just around the corner... 🌸✨
Why not make the most of it with a countryside escape you'll truly remember?
𝐎𝐮𝐫 𝐒𝐩𝐫𝐢𝐧𝐠 𝐎𝐟𝐟𝐞𝐫 𝟐𝟎𝟐𝟓 𝐢𝐬 𝐬𝐭𝐢𝐥𝐥 𝐚𝐯𝐚𝐢𝐥𝐚𝐛𝐥𝐞
🌸 Overnight stay for two
🌸 Three-course à la carte dinner
🌸 Full English breakfast, cooked to order
🌸 Complimentary Cream Tea
Treat yourself (or someone special) to a few slow, beautiful days in the Yorkshire countryside. Rooms are filling quickly for the long weekend!